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Iconic Hotel Site To Reopen As Hilton Brussels Grand Place
Flagship Brand to Welcome Guests in November 2014
October 30, 2014
BRUSSELS and McLEAN, Va. - Hilton Worldwide has signed an agreement which will see it convert a preeminent 224 room hotel in the city centre of Brussels under its flagship Hilton Hotels & Resorts brand. The property is located in a prime location of Brussels, in close proximity to the Grand Place and the Square Brussels Meeting Center.
Under the new agreement, Hilton will manage the hotel on behalf of owners HDI Brussels Management SA, a fully owned subsidiary of HDI Zurich Property SA, from 17 November 2014. Significant refurbishments will take place during the hotel's first year of operation.
Patrick Fitzgibbon, senior vice president, development, Europe & Africa, Hilton Worldwide said, "As host to the European Parliament and diverse multinational and government institutions, Brussels is one of Europe's leading cities. Its role as an economic and administrative powerhouse, rich history and vibrant cosmopolitan energy is expected to attract 10 million overnight visitors by 2020. This signing strengthens the offering of quality hospitality to guests visiting Brussels and is a landmark agreement for Hilton Worldwide. We look forward to welcoming guests to Hilton Brussels Grand Place within a matter of weeks and the exciting transformation of the hotel in the coming year."
Ms Svetlana Ledovskikh, director of HDI Brussels Management SA said: "We are delighted to partner with Hilton Hotels & Resorts to rejuvenate and reopen this significant hotel in Brussels. The commitment of this renowned hotel group, with its long and successful track record of operating numerous hotels all over the world, ensures hospitality in Brussels has a bright future."
The refurbished hotel will offer 116 superior rooms, 72 deluxe suites, 28 junior suites, seven suites and one presidential suite, conference facilities to host up to 200 attendees, an executive lounge, restaurant, bar and private dining rooms. The site is ideally located for both business and leisure guests because it is beside the main city convention centre and well connected with the metro and bus networks, airports and international rail services.
Rob Palleschi, global head of Hilton Hotels & Resorts said, "The hotel's location in central Brussels, minutes from the center of entertainment, shopping and business as well as convenient transportation, is ideal for business and leisure travelers seeking the best the city has to offer. The refurbishment and rebrand of the hotel as a Hilton Hotels & Resorts property will provide travelers with a reenergized new accommodation option, and the service, quality and trust synonymous with the Hilton name."
Hilton Brussels Grand Place will join the two current Hilton Hotels & Resorts in Belgium: Hilton Antwerp Old Town and Hilton Brussels City, with Hampton by Hilton Brussels Louise expected to welcome guests in 2016.
View more news about Hilton Hotels & Resorts openings and a development map at news.hilton.com/openings.
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About Hilton Hotels & Resorts
For nearly a century, Hilton Hotels & Resorts has been proudly welcoming the world's travelers. With more than 575 hotels across six continents, Hilton Hotels & Resorts provides the foundation for memorable travel experiences and values every guest who walks through its doors. As the flagship brand of Hilton, Hilton Hotels & Resorts continues to set the standard for hospitality, providing new product innovations and services to meet guests' evolving needs. Hilton Hotels & Resorts is a part of the award-winning Hilton Honors program. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, free standard Wi-Fi, and digital amenities like digital check-in with room selection and Digital Key (select locations), available exclusively through the industry-leading Hilton Honors app. Begin your journey at www.hilton.com and learn more about the brand by visiting news.hilton.com or following us on Facebook, Twitter and Instagram.
Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,300 properties with more than 856,000 rooms, in 105 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by Hilton, DoubleTree by Hilton, Tapestry Collection by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else, and free standard Wi-Fi. Visit newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.