Hilton Grants Access to Star-Studded GRAMMY Awards® to Eight Rocking Team Members

This information originated in American English.

January 26, 2010

MCLEAN, Va. -  As the 52nd Annual GRAMMY® Awards quickly approach on Sunday, January 31, Hilton Hotels is proud to recognize eight of the brand's Team Members for their own brand of star power. The winners of the first Hilton global video contest represent four countries and will enjoy Music's Biggest Night® while mingling with the industry's brightest stars.

In honor of the brand's 22nd year as a Recording Academy® partner and the official hotel sponsor of the GRAMMY Awards on Jan. 31, Hilton organized a global Team Member sweepstakes celebrating the powerful influence of music. The "Hilton Rockstar" Team Member giveaway encouraged employees to submit music, video and stories depicting the impact of music on their lives. The result was an overwhelming expression of originality from Hilton Team Members around the world.

"Our Team Members around the world are known for providing authentic Hilton hospitality. Now we know many also have an inner rock star. Entries expressed creativity, originality and talent - truly embodying the spirit of the GRAMMYs. We are excited to share the GRAMMY experience with Hilton Team Members and Guests," said Dave Horton, Global Head, Hilton Hotels brand.

Entries for the Hilton promotion poured in from the brand's hotels and offices around the world. A winner from Wilmington, North Carolina (U.S.) composed a funny, upbeat guitar solo, and a front desk manager from Bonn (Germany) fused a current pop favorite with a photo collage.

The winners represent a global Hilton family and support the brand in a number of capacities, from bellman to night auditor to pool and beach attendant. All, however, share a common appreciation for the power of musical expression:

As befitting their standout talent, each of the eight winners will receive VIP treatment: roundtrip airfare for two to Los Angeles to attend the GRAMMY Awards and GRAMMY Celebration After Party, along with a complimentary three night stay at the historic Hilton Checkers.

In addition to the "Hilton Rockstar" Team Member giveaway, Hilton also sponsored a second sweepstakes to benefit The GRAMMY Foundation. Hilton extended the opportunity for Hilton HHonors members to use their points as currency in a global online auction for the chance to win one of four star-studded packages granting exclusive access to the hottest GRAMMY events. One prize package was awarded to each of the winning bids received from the Americas, Europe, Middle East & Africa and Asia Pacific regions, respectively. The winning bids will be converted from HHonors points to their corresponding currency, and donated to The GRAMMY Foundation.

About The Recording Academy
Established in 1957, The Recording Academy is an organization of musicians, producers, engineers and recording professionals that is dedicated to improving the cultural condition and quality of life for music and its makers. Internationally known for the GRAMMY Awards - the preeminent peer-recognized award for musical excellence and the most credible brand in music - The Recording Academy is responsible for groundbreaking professional development, cultural enrichment, advocacy, education and human services programs. The Academy continues to focus on its mission of recognizing musical excellence, advocating for the well-being of music makers and ensuring music remains an indelible part of our culture. For more information about The Academy, please visit www.grammy.com. For breaking news and exclusive content, join the organization's social networks as a Twitter follower at www.twitter.com/thegrammys, a Facebook fan at www.facebook.com/thegrammys, and a YouTube channel subscriber at www.youtube.com/thegrammys.

About Hilton HHonors
Hilton HHonors is an esteemed guest reward program that gives frequent travelers a fast way to earn the rewards they want most. It is the only guest reward program to offer Points & Miles and No Blackout Dates with no capacity controls at more than 3,400 hotels. Members can Double Dip to earn HHonors points and airline miles for the same stay, at nearly any rate, at participating Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton, Doubletree, Embassy Suites Hotels, Hilton Garden Inn, Hampton Inn & Suites, Homewood Suites by Hilton, Home2Suites by Hilton and Hilton Grand Vacations. In addition to redeeming HHonors points for complimentary nights, Hilton HHonors members can also redeem points for merchandise, vacation packages, unique experience rewards and more. Membership in HHonors is free. Travelers may enroll online by visiting www.HiltonHHonors.com.

About Hilton Worldwide
Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For more than 90 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,500 hotels in 81 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton, Doubletree, Embassy Suites Hotels, Hilton Garden Inn, Hampton Inn & Suites, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®.

For more information about the company, please visit http://www.grammy.com.

John Forrest Ales, Hilton Hotels
+ 1 703 883 5212



About Hilton Hotels & Resorts

For nearly a century, Hilton Hotels & Resorts has been proudly welcoming the world's travelers. With more than 575 hotels across six continents, Hilton Hotels & Resorts provides the foundation for memorable travel experiences and values every guest who walks through its doors. As the flagship brand of Hilton, Hilton Hotels & Resorts continues to set the standard for hospitality, providing new product innovations and services to meet guests' evolving needs. Hilton Hotels & Resorts is a part of the award-winning Hilton Honors program. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, free standard Wi-Fi, and digital amenities like digital check-in with room selection and Digital Key (select locations), available exclusively through the industry-leading Hilton Honors app. Begin your journey at www.hilton.com and learn more about the brand by visiting news.hilton.com or following us on Facebook, Twitter and Instagram.